MAPPING CENTRAL . URBAN CENTRAL MARKET . HONG KONG

MAPPING CENTRAL STREET CULTURE

CENTRAL, HONG KONG, 2022

Urban Central Market

Creative Concept: Pop-up interactive map to articulate what makes Central District unique and identify the key components of the neighbourhood’s unique street culture.

Objective: Urban Market is a series of design and creative events at the revitalised Hong Kong Central Market to engage the public in playful dialogue about environmental protection, cultural conservation and future development. Goal is to edu-tain the shopping public, amplify the connection with the other cultural landmarks in Central District and cement Central Market as a leading example of urban revitalisation in Hong Kong.

Activities: street polling on place perceptions

Partner:

Client:

“Urban Market is a first-of-its-kind (long) weekend market for local innovations and creations. Here you will find passionate impact businesses that are committed to do good to the Planet, to People, to Prosperity, to our Past”

Alvin Yip, Director of the Jockey Club Design Institute for Social Innovation